Letasi's Churros is my rebranded concept, originally known as Space Churros. I designed and built the entire cart from scratch, including the branding, layout, and marketing. This project allowed me to combine my skills in design, marketing, and craftsmanship to create a unique and recognizable brand within a 50-km radius.
What I Did
Cart Design: Created the entire concept, including the color scheme, materials, and layout.
Branding: Developed a cohesive visual identity, from the logo to the signage.
Marketing: Launched successful campaigns that boosted the brand's visibility locally.
Execution: Wrapped the cart for a polished and professional look.
The Results
Built a strong local presence with high customer engagement at events.
The cart’s unique design became a crowd favorite, attracting consistent attention.
Successfully rebranded from Space Churros to Letasi's Churros, improving the overall brand perception.
